John Doerr · set in the movement 12 memos drawnquoted verbatim
The Principals · Jewel V of XXI
John Doerr
Legendary venture capitalist at Kleiner Perkins.
- Calibres
- Measure What Matters
- Jewels set
- 12 memos drawn to date
- Most recent
- March 2026
Drawn from Doerr
All memos → Ref. 85 · deep dives
How 4 Billionaires Handle Failure — And What They Do Differently
Bloomberg by Bloomberg, Berkshire Shareholder Letter 1999, Measure What Matters, Principles: Life and Work
Power reserve 11 min Ref. 239 · versusJohn Doerr vs. Oprah Winfrey: Measuring Progress vs. Trusting the Process
Measure What Matters, What I Know for Sure
Power reserve 5 min Ref. 87 · versusJohn Doerr vs. Reed Hastings: Measure Everything vs. Trust Everything
Measure What Matters, No Rules Rules
Power reserve 5 min Ref. 133 · Single QuotesJohn Doerr’s Blunt Test for Whether Someone Actually Wants to Succeed
Measure What Matters
Power reserve 2 min Ref. 227 · Single QuotesJohn Doerr’s Parting Lesson: Why It Always Takes a Team to Win
Measure What Matters, Continuous Performance Management: OKRs and CFRs
Power reserve 2 min Ref. 204 · Single QuotesJohn Doerr’s Closing Conviction: The Mantra Behind One of Silicon Valley’s Most Influential Books
Measure What Matters
Power reserve 2 min Ref. 207 · versusMichael Dell vs. John Doerr: Customer Instinct vs. Measured Targets
Direct from Dell, Measure What Matters
Power reserve 4 min Ref. 78 · Single QuotesThe Management Formula Behind Google, Intel, and a Dozen Other Giants
Measure What Matters
Power reserve 2 min Ref. 230 · Single QuotesThe Uncomfortable Truth Behind Every Business That Refuses to Track Its Numbers
Measure What Matters
Power reserve 2 min Ref. 84 · deep divesWhat Billionaires Really Mean When They Talk About Customer Obsession
Losing My Virginity, What It Takes, Measure What Matters, Principles: Life and Work
Power reserve 11 min Ref. 38 · versusJohn Doerr vs. Marc Benioff: Rigid Measurement vs. Values-Led Navigation
Measure What Matters, Trailblazer
Power reserve 5 min Ref. 17 · quick takesJohn Doerr’s Case for Measuring What Actually Matters
Measure What Matters
Power reserve 2 minTheir calibres in the library
Cal. 001 Measure What Matters 6 memos drawnThe next Doerr memo arrives on a Tuesday
One memo a week from the manufacture: the passage as written, the chapter it lives in, and what it is worth to whatever you are building.
Lifetime guarantee · Stop any Tuesday